DYNAMIC PROCESS ANALYSIS
A dynamic process, on the other hand, is a workflow or sequence of events, which is built to achieve the same end goal as a structured business process, but is more flexible. These
processes are less regimented with predetermined steps to take, and more oriented in flexibility and taking on degrees of uncertainty. A good example of an area that should use a dynamic process is marketing. This is because marketing is always changing with new societal norms and innovations, so the process to appeal to the most people has to be constantly changing as well.
The specific dynamic process that we will be discussing is marketing. Marketing is supported by various social media information systems (SMIS), but for the sake of this we will discuss Instagram in particular. Here is an example of LuLuLemon company using Instagram for marketing purposes:
An Enterprise Social Network (ESN) is a private online platform that makes it so that employees in an organization are able to more easily communicate and collaborate with each other. ESN’s are generally kind of like a social media environment. They are specifically designed to entice internal networking, sharing of data, working together, and building a sense of
overall community for the sake of becoming
more efficient and effective as a
company.
Enterprise 2.0 refers to the adoption of Web 2.0 technologies inside the corporate environment so that
things such as internal communication and team collaboration can be further enhanced and expanded.
SLATES is an acronym that references the six key characteristics of Enterprise 2.0 platforms. The six key
characteristics are as follows:
1. Search: The ability to search for necessary information or expertise within
the organization.
2. Links: The ability to create and share links to data between members
of an organization.
3. Authorship: The ability to
create, edit, and have multiple people contribute to content, which futhers knowledge sharing between individuals of an organization.
4. Tags: The use of tags for the sake of organizing data accordingly. (Perhaps alphabetically, for example).
5. Extensions: Third
party applications or other types of plugins
that may be used to give more access.
6. Signals: Being able to receive notifications, updates, etc., about events that are
impacting the job.
Lululemon
takes security quite seriously and ensures its community that safety and
security is a top priority. While being such a prominent business in today's
popular athleisure society as well as being one of the most renown companies
in society today,
it is possible as well
as common
to experience concerns
throughout social media.
These concerns can range from a
negative review to a data breach exposing millions of consumers.
Lululemon
addresses concerns with action and then reassurance to its community. As a
current employee we are trained on how to navigate issues brought in through
technology and information systems. In regards to SMIS security,
Lululemon has a large employee
base of highly intelligent individuals who work to create extreme
blockages. Regular employees maintain safety throughout the systems by using verification systems for each individual employee
and consumer. If a breach
occurs we are able to remove all emails from our system further removing all
saved information.
In terms of social media in regards to employees we are not subject to certain rules.
Lululemon
thrives in promoting individualism as well as being your true self. Though
employees are encouraged to maintain a kind persona as that is who they are
hoping to have employed regardless. Occasionally Lululemon does request
employees to promote things going on throughout the company. The most important task for employees is to refrain
from posting intel
or discrete information. This act will result in the zero tolerance
policy.
Inappropriate
content and unfavorable reviews are not very common as Lululemon primarily has
a respectful crowd. In terms of unfavorable reviews, Lululemon uses this as a
chance to better what is being criticized. As stated, inappropriate content is not very common,
but a recent video had gone viral on Tik-Tok describing how to shoplift
from Lululemon stores.
Lululemon responded by forming a new policy
as well as maintaining their status of being
inclusive.
Computer
hardware is any of the physical components of a computer or electronic system
such as the CPU, hard disk drive, and RAM (random access memory). Hardware
components also include input devices such as keyboards and mice, as well as
output devices such as monitors and printers. Those examples are primarily what
has been considered hardware over the past few decades, as the use of personal
computers became prevalent. However, as technology has advanced, the
definition of hardware has expanded to include tablets such as iPads, as well
as phones which have computer processing capabilities. Hardware components
perform tasks according to the instructions conveyed
by computer software programs.
Lululemon utilizes
a large amount
of hardware throughout their day to day tasks.
Some of these include
inventory scanners, terminals, BBRs, and a POS system. These forms of hardware
have been deemed effective. The POS determines points of sale including all
areas, the BBR allows SFS and BOPIS orders to be fulfilled in one step, while
the inventory scanners keep the BOH and Floor organized with each singular
product.
In terms of
Customer Pickup Lululemon utilizes the BBR to complete the orders and stores
the orders within a small comportant below the registers. Their amount of storage could
be enhanced. The BBR as
explained above gives customers the ability to ship from store, pickup in
store, and order online while also allowing employees to track all existing
orders of all forms.
Software is the set of commands
that tell a computer how to execute
tasks. The resources of each computer are controlled
by an operating system (OS), which is software that gives instructions for functions such as reading
and writing data or opening
and closing programs. The OS works with other software programs in order to assign
resources that allow the application software to perform specific tasks. For
instance, the OS accesses executable files that give the
command to open a program such as Microsoft
Excel. It also controls hardware
components such as the
keyboard and monitor that allow the user to create a spreadsheet in the
program.
Lululemon
utilizes the POS to determine various information by combining all movements of the product.
This software keeps all upper level management informed on goal as
well as percentages in ACE and revenue.
Virtualization, a practical technology involves creating a virtual
hardware version, running systems, storage
devices, or network
resources. It allows
multiple virtual instances of these resources to run concurrently on a single physical
machine, enabling more efficient utilization of hardware and improving
scalability, flexibility, and resource management.
Virtualization comes in various forms, each with its unique applications and benefits. Server virtualization, for instance, is a robust approach that splits a physical server into several virtual servers. Each server operates independently with its operating system and applications, ensuring reliability and enhancing server management. This approach also enables seamless scalability and disaster recovery. On the other hand, desktop virtualization abstracts desktop environments from physical devices and hosts them centrally for remote access. Finally, PC virtualization allows a single personal computer, whether desktop or laptop, to host multiple operating systems concurrently, facilitating diverse computing environments. These different types of virtualization cater to a wide range of needs, making them versatile and valuable technological tools. Lululemon does use virtualization technology in the form of application, administration, network, hardware, and server virtualization. All in all Lululemon is deemed a fully virtualized company.
Lululemon does use open source
software in terms of their
website which allows
any and everyone to view
products, employees, and ongoing information. This information is available
through the web, but becomes more exclusive when viewed through the Lululemon
Application. This App is free of charge and provides the ability to become a
member which accesses more open-sourced information.
Several
transformative technologies with unique capabilities are reshaping industries
and societies. Artificial Intelligence (AI) allows computers to perform tasks
requiring human-like intelligence, sparking a new era of machine education,
natural language processing, computer image, and robotics. The Internet of
Things (IoT) is revolutionizing data exchange and Automation by connecting devices,
from smart home appliances to industrial sensors.
Blockchain transforms transactions with its decentralized, transparent
ledger, extending beyond cryptocurrencies to supply chain management and
identity verification. Augmented Reality (AR) and Virtual Reality (VR)
revolutionize user experiences through digital overlays and immersive
environments. Data Analytics and Big Data are providing invaluable insights
from vast datasets.
Robotics and
Automation optimize processes, while Cloud Computing offers scalable IT
infrastructure. Cryptocurrency enables secure, decentralized financial
transactions and drives innovation and digital
economies. There are not just buzzwords but real game-changers that are shaping our
future.
Lululemon
can incorporate these technologies into its operations, including product
development, marketing and sales, supply chain management, and customer
engagement. For example, it can deploy AI-powered chatbots for customer
service, use IoT sensors to track store inventory levels, or implement data
analytics to optimize pricing strategies. Additionally, adopting cloud-based
platforms can facilitate seamless integration and management of these
technologies across different departments and locations within the company.
Lululemon does NOT allow the BYOD policy nor do they utilize MDM technology
for entry level employees. Though the applications for Lululemon employees
are accessible through MYapps within the employee portal.
Overall, lululemon does not allow sales work to be done through personal
devices.


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